Hi, I'm Amanda Parker, the design and branding expert behind AP Creative!
I am a Certified Design Professional® with Design Professionals of Canada (DesCan) since 2012 and licensed to use DesCan's Human Designed™ mark.
I design the way I've done it for my entire career – using critical thinking, pattern recognition, curiosity, creativity, problem solving, and strategic thinking. My entire creative process relies on my own brain power (meaning I do not use generative AI in my design process, and I try my hardest not to use it in general).
In 2020, I started AP Creative, a fully remote, women-led, 2SLGBTQIA+ ally business. We help Canadian non-profits and businesses build strong brand foundations, so they have more time and space to tackle everything else on their plates. We are a small-but-mighty team, focussing on: signage and other print materials for events; typesetting important documents like annual reports, magazines, and books; creating professionally-designed RFPs and pitch decks; along with hand-drawn custom illustrations, for a touch of whimsy. We also help medium and large businesses who need the ability to fractionally scale up their in-house design teams.
I currently serve as DesCan's National President, working remotely with a board from coast-to-coast, and advocating on behalf of Canadian Designers. Being a Certified Design Professional® means that my services have met a rigorous and professional standard of work that is Nationally recognized. Designers who use this mark agree to abide by DesCan's Code of Ethics and Professional Practices. I also follow DesCan's four pillars of sustainability: social, cultural, economic, and environmental.
I am very grateful to live and work in the unceded and traditional territory of the Wabanaki and Mi’kmaq Peoples. The territory is unceded as the ‘Peace and Friendship Treaties’ signed in 1725 and 1726 were not about surrendering lands and resources. Instead, they recognized First Nations' Title and established the rules for what was to be an ongoing relationship between nations.
If you need help to:
Strategize your brand's vision, mission and purpose;
Build or refresh your logo;
Design and implement a comprehensive brand style guide;
Plan your business launch marketing strategy;
Rebrand your business to align with your new goals;
Create business stationery and marketing collateral (print or digital);
You've come to the right place!
Schedule a free consultation to discuss your project and learn more about our process. Or, request a quote!
Some fun facts about me:
I once went on a 5-day, 155km kayak trip. It was definitely the biggest physical challenge I ever faced (aside from carrying and birthing twins), and the entire experience was incredible.
I collect vintage cameras. I love photography, and I love antiques – win-win!
This is not my first business. I co-owned a wedding and portrait photography business in the early 2000s.
I was a member of the project team for the IG Wealth Management brand re-launch in 2018.
Helping small businesses grow – by design.